Publicações – The rooted fan

  • Cayolla, R., Biscaia, R., Baumeister., R., C., Costa., S., Duarte., I., Castelo-Branco, M. (October 2023). Neural correlates of sport fans. The role of fan identification and team brand strength. Frontiers in Human Neuroscience (ahead of print) DOI: 10.3389/fnhum.2023.1235139.

    Cayolla, R., Escadas, M., McCullough, B., Biscaia, R., Cabilhas, A., Santos, T. (2023). Does pro-environmental attitude predict pro-environmental behavior: Comparing sustainability connection in football fans and university students. Heliyon (ahead of print).

    Cayolla, R., Biscaia, R., Baumeister, R. F., Fetscherin, M., Brito-Costa, S., Duarte, I. C., & Castelo-Branco, M. (2023). The neural bases of sport fan reactions to teams: Evidence from a neuroimaging study. Journal of Consumer Behaviour (Published online: 16 september 2023), 1-13. https://doi.org/10.1002/cb.2247.

    Cayolla, R., Quintela, J., & Santos, T. (2023). Analysis of travel behaviour of professional sports organisation members to the stadium: Future implications for sustainability. Sustainability, 15(9), 7266, 1-14. https://doi.org/10.3390/su15097266.

    Cayolla, R. (2022). Communicating the value of fan identity in the sport industry: Commentary on consumer neuroscience possible research ideas. International Journal of Sport Communication, (Published Online: 19 Jul 2022), 1-5. https://doi.org/10.1123/ijsc.2022-0083.

    Cayolla, R. R., Quintela, J. A., & Santos, T. (2022). “If you don’t know me by now": The importance of sustainability initiative awareness for stakeholders of professional sports organizations. Sustainability, 14(4917), 1-16. 10.3390/su14094917

    Cayolla, R., Escadas, M., Biscaia, R., Kellison, T., Quintela, J., & Santos, T. (2023). Fans' perceptions of pro-environmental sustainability initiatives in sport and triple bottom line benefits. International Journal of Sports Marketing and Sponsorship, Vol. ahead-of-print No. ahead-of-print, 1-28. https://doi.org/10.1108/IJSMS-07-2022-0141. Repositório Institucional UPT. http://hdl.handle.net/11328/4671

    Cayolla, R., Kellison, T., McCullough, B., Escadas, M., Biscaia, R., Santos, T. (December 2024). Exploring the evolution of suggested improvements to a professional sport team's sustainability initiative during the COVID-19 pandemic. Journal of Strategic Marketing (ahead of print), 1–15. . https://doi.org/10.1080/0965254X.2024.2434752

    Hungenberg, E., Slavich, M., & Cayolla, R. (2022). What began as a memorable experience became a long-standing tradition: examining the formation of sport fan's traditions. [Comunicação oral] 2022 Sport Marketing Association Conference, Charlotte, EUA, 26-28 october 2022. SMA - Sport Marketing Association. Repositório Institucional UPT. http://repositorio.uportu.pt/jspui/handle/11328/4668

    Hungenberg, E., Slavich, M., Cayolla, R. (May 2024). Co-creating the pitch: An exploration of the role of traditions on co-creation in European soccer. Journal of Applied Sport Management (JASM), 16(1).https://doi.org/10.7290/jasm168lur

    Hungenberg, E., Slavich, M., Cayolla, R. (2024). Examining the prevalence and impact of sport fans' rituals: A sensory marketing perspective. Sport Marketing Quarterly, 33(4), 297-309. http://doi.org/10.32731/SMQ.334.122024.01

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